Fridgeworthy Freebies

When I was working on the Elevator Pitches That Don't Suck course, one of the lessons was about the things we give away to promote our business - the freebies! I did a lot of looking to find some of the coolest freebie ideas and made a presentation for Fort Collins Comic Con vendors about making freebies people won't throw away. That turned into another mini-course in my school - Fridgeworthy Freebies.

The things I noticed about the freebies that had the most value in the eyes of the receivers were that they met a relevant need, they were easy to understand, they were easy to access, and they were intended to be used repeatedly. Listen to the podcast for more about what I learned, and if you're interested in having your own freebie strategy and help to create it, take the course:

#creativity #promotion #freebies